Brand Manager (Maternity Cover)

Are you a driven Brand Manager ready for a new challenge? Are you looking to work for a growing and ambitious brand in a state-of-the-art factory?

If so, we have a tasty opportunity for a Brand Manager on a (Maternity Cover) Fixed-Term Contract (12 months) to join our Brand Team  

Join our deliciously creative team, an award-winning manufacturer based in the picturesque town of Lanark. With over 40 years of heritage, we are passionate about crafting using traditional methods and quality ingredients. Our commitment to excellence has earned us multiple awards and a loyal customer base, making us a household name throughout the UK and beyond. 

You will be part of a dynamic team that is to oversee and execute the brand strategy, rooted in consumer and shopper insight, which will, in turn, build brand value and drive forward the long term growth strategy. The successful candidate will deliver marketing, innovation and commercial projects, whilst working closely with multiple cross functional teams, and support and develop their team. This role reports directly to the CEO of Border. While the role operates from Monday to Friday dayshift, flexibility will be required to support the business, for example to support key projects.

What will the role involve? As Brand Manager, you will be the guardian of the brand strategy, ensuring that every touchpoint reflects the brand’s vision, values, and guidelines with clarity and consistency. You’ll take the lead in developing commercially viable innovation briefs that resonate with our core audiences and strengthen brand positioning. From concept to launch, you’ll work closely with cross-functional teams—including Technical, NPD, Finance, and Sales—to steer innovation projects through the Stage Gate process, securing Board approval where required. Market research will be a part of your role, ensuring all product and design developments are grounded in consumer insight and tested for success. You’ll also be responsible for executing our creative marketing strategy, driving awareness and brand advocacy through compelling campaigns and a strong promotional plan including marketing assets for sales and trade events. Working with agency partners, you’ll oversee the full marketing mix across both Grocery and Out of Home Foodservice channels, while managing the development of brand packaging for a large scale labelling review. The role involves full accountability for marketing and category budgets, including oversight of costs to deliver optimum ROI. You’ll play a key role in data strategy—defining how and where we gather insight—and turning it into actionable recommendations that fuel growth. Finally, you'll manage and support a talented team, helping them prioritise effectively and develop professionally in line with company goals.

Knowledge & Experience: Required

• Demonstrable marketing experience ideally in a manufacturing branded business

• Highly articulate with excellent written communications and presentation skills

• Experience of full marketing mix strategy execution, including digital

• Experience of agency management

• Project management experience, with evidence of delivering projects and results within set timescales & managing budgets

• Demonstrable leadership qualities

• Experience in using Microsoft Office Packages, including Word, Excel, PowerPoint and SharePoint

Desirable

• Marketing professional membership

• Working knowledge of Adobe Creative Suite

• Experience with content creation and photography Skills and Abilities

• Strong business acumen and professionalism

• Excellent relationship building skills, with the ability to build strong relationship internally and

externally at all levels

• Effective project management skills with the ability to run multiple workstreams at once

• Ability to mentor and develop team members

• Positive and proactive attitude

• Excellent strategic communication planning skills and storytelling

• Excellent written and verbal communications skills with accuracy and attention to detail

• Strong analytical skills

• Strong planning, prioritisation, presentation and problem-solving skills

• Enthusiastic, performance focussed, self-motivated and confident

 BENEFITS:

• Real Living Wage employer.

• A dynamic and supportive working environment with a friendly team.

• Employee assistance programme for personal and professional support.

• Mental health first aiders.

• Free 24/7 GP helpline.

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